Moniker Live Auction Recap

I spent this afternoon doing some work while listening to the Moniker Live auction. While I am not surprised at the results ($2.56 million in sales), I am a bit disappointed in them. I was hoping to see somewhere in the ballpark of $4-5 million in sales, assuming Israel.com didn’t sell. I realize there might be more bids in the silent auction that continues for the next several days, but I don’t think the final tally will increase substantially.

Here are a few of my opinions for the auction:

  1. Sellers still have very high expectations for their names and fairly unreasonable reserves. I think domain owners need to understand that in today’s market, buyers aren’t going to spend a ton of money on a domain name simply because it’s a great domain name. Unless a buyer has a plan for the name, chances are good that they won’t pay a premium for it.
  2. Many decent/good one worders that would have sold in the $15-30k range at past auctions didn’t sell today or sold for less today.
  3. From what I heard from a couple people in attendance, the house crowd was smaller during this auction.
  4. Non-.com extensions saw much weaker results than before. I believe names like 20.net, Garden.info, and all the .mobi names would have sold for much more a year ago.
  5. If you have a good name and set a good reserve, bidders will bid it up and set the price – just what happened in the case of PostalCodes.com.

I was expecting a weak auction, and that’s what we saw today.


No Comments

DNForum

Anonymity.com is Up for Auction

Anonymity.com is up for auction at Sedo, it was originally registered back in 1996 and the bid is currently at $9,100 and the reserve HAS been met.

Google returns 12.1M results for “Anonymity”, and not that I need to remind everybody, but interest/concern for privacy is on the rise.Anonymous.net sold for $35,000 on March 19th, 2008 — Don’t miss your chance to own Anonymity.com.

You have about 16 hours to bid, until when the auction is over on Saturday, May 24th at 12:58 PM EST. You can bid on the auction here.


No Comments

DNForum