Rick Latona’s Great Rates on Newsletter Domains

I just saw Rick’s post about financing domain names purchased through his newsletter and think its a pretty good deal. If you are able to develop one of the domain names he is offering, you can probably be cash flow positive on it in short order.

To put this deal into perspective, I want to create an example.  In the past, I’ve seen Rick offer names for 10x annual revenue.  Say you buy a $10,000 name from his newsletter.  Assuming a 10 year multiple, the name is making about $2.75/day.  If you put $1,000 down, the monthly cost (at 1.25% monthly) is around $112.50.  On PPC revenue alone, the domain would make around $85/month.

If you develop the domain name minimally, add a few extra pages of additional content, find paying advertisers, find a good affiliate relationship, or do more link building to grow traffic, I would think you will see the revenue grow fairly quickly.  It wouldn’t take a whole lot of work to be cash flow positive on a deal like this.


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Minds and Machines

WeddingPlanning.com on Ebay

I don’t know the buyer or anything about the domain names, but it appears that WeddingPlanning.com, WeddingPlanning.net and WeddingPlanning.org are being offered for sale on Ebay with a Buy It Now price of $150,000 – which I think is great considering the keywords. There is also a “make offer” option as well, in the event you would like to submit an offer under $150k.

Wedding planning is a large industry, and it can be very profitable for luxury weddings.  I also saw that the seller is selling EventPlanning.com, EventPlanning.net and EventPlanning.org in another auction.


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gTLD Management

Your Internet Persona Follows You

There are a lot of people on the domain forums who don’t have much business experience, and there are others who do have business experience but don’t have much Internet forum experience. Many became domain investors by accident, and by one way or another, they found a place like DNForum or NamePros.  I had been selling domain names for two years before even realizing there was a domain industry and  DNforum was the first Internet forum I joined in early 2006.

Yesterday, I received an email from a person who shall remain nameless informing me of a new service he was offering.  I recognized something in his email, which reminded me about a person on DNForum, and a subsequent email revealed that they were “business partners.” After exchanging a couple additional emails, one of which was mysteriously from his partner’s email address – all under the same email string, I became even more suspicious, and I am not interested in working with or publicizing their company as a result.

Whether the emailer and “his partner” are different people using the same Gmail account is something someone else can determine, but I want to use this as an example for a post I had been meaning to write.  I’ve never done business or had a dealing with this person’s “partner,” yet I was reluctant to do any business with him or even work with him because of this person’s domain forum persona.

There are a number of people who I would put in the same category as this person.  From seeing their posts on domain forums, I wouldn’t do business with them for a variety of reasons. There are scammers, spammers, cybersquatters, lowballers and other people whose business practices I find abusive, annoying, or unethical.

Using Google and other free resources, it’s fairly simple to link a person’s name with their online identity (as I did yesterday). I think people should consider the implications for their forum commentary before they post. Not only could it impact their business today, but it could have long term implications, too. Career advisors recommend that job seekers review their Facebook/MySpace pages before applying for jobs.  Likewise, domain investors should know that there are always people who will judge them based on their Internet persona.


3 Comments

Written by on January 15, 2009
Posted in: Advice

Minds and Machines