Comments on: Buy Potential Typos of Your Domains http://www.elliotsblog.com/buy-potential-typos-of-your-domains-8273 Domain blog featuring domain investing strategy, domain valuation, and domain development commentary from Elliot Silver, founder of Top Notch Domains, LLC. Fri, 10 Feb 2012 00:34:39 +0000 hourly 1 By: Felipe Barousse http://www.elliotsblog.com/buy-potential-typos-of-your-domains-8273#comment-12859 Felipe Barousse Mon, 03 Aug 2009 15:30:18 +0000 http://www.elliotsblog.com/?p=2874#comment-12859 Elliot: Again, great suggestion This is a bit like naming your child... His name may be "Robert"...but, everyone will call him "Bob".. so, get both domain names. I'd place this issue on the same level of importance as having (if you are lucky to own them) your industry's generic term(s), in this case maybe : RugCleaning.com RugCleaners.com Even RUGS.com If you happen to NOT own the generic term(s), and this is the case most companies will probably be in, then having a well planned naming and "referencing" strategy for your company is even more critical. I have been asked before: Well, How many of them (domains)? At the end it probably gets to a budget issue but it ALSO has to be accompanied with making / having and executing a GREAT "Internet Presence Strategic Plan" for your company which contemplates most of the different scenarios on how people will reach you, either on purpose or by "mis-haps". Bear in mind that this plan not only should reference the web itself, but also e-mail addresses , your Twitter nickname, your LinkedIn page, your Facebook page... and the list may be endless!.. What do you want to use with your company? It is not just getting a "nice sounding" name anymore. Kind regards from Mexico City. Felipe Barousse www.piensa.com Elliot:

Again, great suggestion

This is a bit like naming your child… His name may be “Robert”…but, everyone will call him “Bob”.. so, get both domain names.

I’d place this issue on the same level of importance as having (if you are lucky to own them) your industry’s generic term(s), in this case maybe :

RugCleaning.com
RugCleaners.com
Even RUGS.com

If you happen to NOT own the generic term(s), and this is the case most companies will probably be in, then having a well planned naming and “referencing” strategy for your company is even more critical.

I have been asked before: Well, How many of them (domains)?

At the end it probably gets to a budget issue but it ALSO has to be accompanied with making / having and executing a GREAT “Internet Presence Strategic Plan” for your company which contemplates most of the different scenarios on how people will reach you, either on purpose or by “mis-haps”.

Bear in mind that this plan not only should reference the web itself, but also e-mail addresses , your Twitter nickname, your LinkedIn page, your Facebook page… and the list may be endless!.. What do you want to use with your company?

It is not just getting a “nice sounding” name anymore.

Kind regards from Mexico City.

Felipe Barousse
http://www.piensa.com

]]> By: Mike http://www.elliotsblog.com/buy-potential-typos-of-your-domains-8273#comment-12846 Mike Mon, 03 Aug 2009 02:34:31 +0000 http://www.elliotsblog.com/?p=2874#comment-12846 Just like your marketing move on elliotblog.com Just like your marketing move on elliotblog.com

]]> By: stephen douglas http://www.elliotsblog.com/buy-potential-typos-of-your-domains-8273#comment-12819 stephen douglas Sun, 02 Aug 2009 10:16:12 +0000 http://www.elliotsblog.com/?p=2874#comment-12819 Excellent article. Now push this article to marketing firms and corporate marketing directors. It's a no brainer, which means if a company doesn't follow your advice, they have no brains. Excellent article. Now push this article to marketing firms and corporate marketing directors. It’s a no brainer, which means if a company doesn’t follow your advice, they have no brains.

]]> By: Morgan Linton http://www.elliotsblog.com/buy-potential-typos-of-your-domains-8273#comment-12804 Morgan Linton Sat, 01 Aug 2009 18:37:01 +0000 http://www.elliotsblog.com/?p=2874#comment-12804 Good point Elliot and one that is not brought-up nearly enough. This happened to me just the other day. I heard an ad on a local LA station and immediately went to the site on my iPhone. Unfortunately the site I went to was a car dealer somewhere in the Caribbean. I tried a few more spellings but was never able to find the actual site they advertised. I doubt I'm the only person that made this mistake so I'm sure they're losing a lot of potential customers from this. Good point Elliot and one that is not brought-up nearly enough. This happened to me just the other day. I heard an ad on a local LA station and immediately went to the site on my iPhone.

Unfortunately the site I went to was a car dealer somewhere in the Caribbean. I tried a few more spellings but was never able to find the actual site they advertised.

I doubt I’m the only person that made this mistake so I’m sure they’re losing a lot of potential customers from this.

]]> By: Patrick McDermott http://www.elliotsblog.com/buy-potential-typos-of-your-domains-8273#comment-12803 Patrick McDermott Sat, 01 Aug 2009 18:04:00 +0000 http://www.elliotsblog.com/?p=2874#comment-12803 "I would have recommended to spend a few dollars extra on StanlySteamer.com and StanlySteemer.com despite just a few searches for those terms" Just as defensive registrations it would be worth spending the $16. -- "It’s even a smarter move by Stanley Steemer to own this obvious typo (StanleySteamer.com)" Its quite amusing and ironic that in this case Steamer is a typo of Steemer. “I would have recommended to spend a few dollars extra on StanlySteamer.com and StanlySteemer.com despite just a few searches for those terms”

Just as defensive registrations it would be worth spending the $16.
–

“It’s even a smarter move by Stanley Steemer to own this obvious typo
(StanleySteamer.com)”

Its quite amusing and ironic that in this case Steamer is a typo of Steemer.

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