Everything sells online. Even Duck Eggs.
Internet entrepreneur Sai Pola’s DuckEggs.com offers the perfect reason why people should buy generic domain names. People who navigate to a specific site like DuckEggs.com have one thing in mind when they arrive - to purchase duck eggs. Using partnerships with farmers whose ducks produce some of the finest quality eggs, Sai’s website allows users to get exactly what they want.According to the article,

“The right domain name conveys credibility, is memorable and can deliver potential customers directly to an ecommerce website without the site owner spending a penny for advertising. The best domain names are comprised of the generic name of the product or service being offered.” –Source: Press Release via Forbes

DuckEggs.com is a perfect example of a specific generic domain name giving direct navigators the product they want, building loyalty and revenue.