I had never had a parked domain name earn more than $15 in a single day - until yesterday! The domain name (parked at Fabulous) only received 4 unique visitors yesterday, but it earned a total of just about $20. It received six clicks to reach that sum, but WOW!
Does anyone else have any stories like this - where a name gets between $1-5/day and all of a sudden it gets $20 for no extraordinary reason?
The website for the TRAFFIC conference in Australia was officially launched a couple of days ago, so if you are thinking about attending, now might be a good time to make your travel plans. The conference runs from November 18-20, and it’s the first TRAFFIC conference not being held in the US. The Australian conference is being sponsored by Australia-based Fabulous.com, also a generous sponsor of this blog.
I haven’t decided if I can attend because my wedding and honeymoon are just before the conference, but I will make up my mind in the next few weeks. I think this would be a great opportunity to travel to Australia to meet some Aussie domain investors like like Ed and Chris.
One thing is for sure though - I am sure the Tim Tams taste much better over there than they do over here!
I dont register many new domain names. I prefer to focus on strategic aftermarket acquisitions when I buy, as I believe the payoff can be greater. However, just like almost every other domain investor, I like to register new domain names every once in a while. Hunting for domain names is fun, and it feels great to find a gem in the rough - although one person’s gem may be someone else’s waste. I think everyone would agree that a gem of a new registration is a name that earns its annual registration fee and more, without any marketing effort.
In March, after doing some keyword research related to the outdoors and hunting, I registered MountedHeads.com (no link to avoid violating TOS). Although the Overture wasn’t strong, I felt the name was unique and in an interesting niche. Of course, “mounted heads” is related to taxonomy, where hunters pay to have their animal heads mounted. There are currently over 18,000 Google results for the term, “mounted heads,” and although it isn’t typical that a parked page is ranked so high, this one ranks #5 out of 18,000.
From the time I bought the name, I have had it parked on Fabulous. Between March and September, I received almost no visitors at all. I started receiving traffic in October, and I have been averaging about 20-25 visits per month, not too bad for a newly registered domain name. The name is also seeing a 40% CTR and rising, now that I made some minor keyword adjustments and used the Fabulous+ program to customize the layout based on landing page testing.
The name has made more than twice the registration fee, and it has earned 9o% of that revenue since it started receiving more traffic in October. While this wouldn’t be considered a great name for the biggest portfolios, it’s a gem of a new registration. Based on just a 10 year revenue multiple (using $4/month), this is close to a $500 domain name. Not bad for paying $6.95 for it less than a year ago.
